Media Coverage 2014

Outlet

Date

Headline/Topic

JANUARY
Healthy Dining Finder 01/01/2014 Top 10 Reasons to Stick to Your Diet Resolutions
The Indie Byline 01/01/2014 Eat Good: Fresh to Order 
Orlando Sentinel 01/13/2014 Fresh To Order on track to open in late winter or early spring in Waterford Lakes Town Center
Orlando Business Journal 21/01/2014 4 new eateries, shops coming near UCF
Healthy Dining Finder 01/21/2014 F2O Has Tempting Menu Choices for Your Whole Family
Restaurant Nutrition 01/26/2014 Interview with JESSE GIDEON, Corporate Chef and COO of Fresh to Order (f2o)
QSR Magazine 01/29/2014 Fresh To Order Unveils New Prototype at Latest Atlanta Unit

FEBRUARY
Times Free Press 02/17/2014 Fresh to Order Restaurant Seeks Downtown Site
Franchise Times 02/24/2014 First 3 Months Crucial, Fresh To Order Founder Believes

MARCH
Restaurant Business 03/24/2014 Menu Snapshot
Charlotte Business Journal 03/25/2014 Charlotte inks deals for eight Charlotte-area restaurants
Orlando Business Journal 03/25/2014 2 new restaurants open in Waterford Lakes in April
Fast Casual 03/28/2014 Fresh To Order Inks Agreements for 12 New Units
QSR 03/28/2014 Fresh To Order Inks Multiunit Deals Across the South
WYFF Online 03/31/2014 New restaurant promises fine dining for $10 in 10 minutes

APRIL
Eater Atlanta 04/01/2014 Fresh To Order Expands
Greenville Online 04/01/2014 f2o restaurant to make S.C debut on Woodruff Road
Gwinnett Daily Post 04/03/2014 Restaurant continues expansion with plans for Gwinnett locations
CBS Atlanta “Better Mornings” 04/03/2014 Healthy Dining Finder
We Sell Restaurants Radio Program 04/09/2014
QSR 04/14/2014 Fresh To Order Opens First of Eight Units in Orlando, FL
Sunbelt FoodService 04/15/2014 Fresh To Order Makes Florida Debut
Fast Casual 04/15/2014 Fresh To Order hits Orlando
NashvilleChamber.com 04/16/2014 Member Spotlight – Fresh to Order
East Orlando Post 04/18/2014 The Search For Delicious and Healthy
WBIR Knoxville 04/23/2014 Four stores added to University Commons complex
WATE Knoxville 04/23/2014 Four new businesses announced for University Commons development
Knox News 04/23/2014 Jersey Mike’s, f2o plan University Commons locations
Ultimate Orlando 04/24/2014 Fresh To Order Restaurant Review
Chain Storage Age 04/25/2014 New tenants for Knoxville’s University Commons
Shopping Center Business 04/25/2014 University Commons Adds 4 Tenants
Central Florida Top 5 04/26/2014 Fresh To Order Restaurant Opens in Waterford Lakes, with 7 More Orlando Locations Planned
Taste Cook Sip 04/26/2014 Fresh To Order restaurant opens in Waterford Lakes, bringing Fast-Fine food to Orlando [Review]
Orlando Sentinel 04/27/2014 Giriam Patel: Veteran restaurateur aims for ‘fast fine’ dining niche 
Tasty Chomps 04/27/2014 Fresh To Order F2O opens at Waterford Lakes – a Preview

MAY
OrlandoTastes.com 05/01/2014 Fresh To Order
12th & Broad 05/19/2014 Insider’s Guide to Elliston Place
Nation’s Restaurant News 05/21/2014 Restaurants caught between franchising trends

JUNE
Franchise Times 06/01/2014 Franchise Times’ Restaurant 200
Decaturish.com 06/02/2014 Curse broken? – Fresh 2 Order headed to Hola space
Atlanta Tomorrow’s News Today 06/02/2014 Fresh To Order Says Hello to Decatur in Former Hola! Space 
Decaturish.com 06/02/2014 F2O – Restaurant CEO has big plans for Decatur
Eater Atlanta 06/02/2014 Coming Attractions

JULY
PizzaMarketplace.com 07/08/2014 Papa John’s franchisee: Trying to be everything to everyone is a bad strategy
NRA Restaurant Smart Brief 07/09/2014 Papa John’s franchisee: Trying to be everything to everyone is a bad strategy
IFA Smart Brief 07/09/2014 Papa John’s franchisee: Trying to be everything to everyone is a bad strategy
PizzaMarketplace.com Email Brief 07/10/2014 Papa John’s franchisee: Trying to be everything to everyone is a bad strategy
Fast Casual 07/15/2014 Fresh To Order CEO: Fast casual concepts need to ‘elevate up’
Atlanta Business Chronicle 07/15/2014 Craig Light | People on the Move 
Atlanta Business Chronicle 07/16/2014 Andrew Head | People on the Move 
Fast Casual 07/16/2014 Fresh to Order announces promotions and hires to support growth
Fast Casual Email Brief 07/16/2014 Fresh To Order CEO: Fast casual concepts need to ‘elevate up’
PizzaMarketplace.com Email Brief 07/17/2014 Fresh To Order CEO: Fast casual concepts need to ‘elevate up’
Fast Casual 07/18/2014 Fresh To Order adds bison burger to menu
Fast Casual Email Brief 07/18/2014 Fresh to Order announces promotions and hires to support growth
QSR 07/22/2014 Fresh To Order Fires Up Menu with Bison Burger
QSR AM Jolt 07/24/2014 Fresh To Order Fires Up Menu with Bison Burger
QSR 07/28/2014 Fresh To Order Rolls Out New Mobile App
QSR AM Jolt 07/29/2014 Fresh To Order Rolls Out New Mobile App
Fast Casual 07/29/2014 Fresh To Order intros mobile payments, loyalty app 
Nashville Scene 07/31/2014 Atlanta-based Fresh to Order brings fast, friendly fare — with uncommon value — to Elliston Place 

AUGUST
QSR AM Jolt 08/01/2014 Fresh To Order Fires Up Menu with Bison Burger
The Motley Fool 08/11/2014 Fine Dining Is Finally Getting a Casual Makeover
Atlanta Journal-Constitution 08/14/2014 Free tea and lemonade at Fresh To Order
Decaturish.com 08/14/2014 Fresh taste – F2O eyes September opening
Twitter – Ellen Hartman 08/14/2014 Fresh To Order CEO Pierre Panos on NPR On Point 
Twitter -John Sawyer 08/14/2014 Fresh To Order CEO Pierre Panos on NPR On Point 
Twitter – QSR Magazine 08/14/2014 Fresh To Order CEO Pierre Panos on NPR On Point 
Twitter – Results Thru Strategy 08/14/2014 Fresh To Order CEO Pierre Panos on NPR On Point
Twitter – Ron Ruggless 08/14/2014 Fresh To Order @f2o CEO Pierre Panos will be on NPR
NPR On Point 08/15/2014 Healthy Food, Fast
Decaturish.com Facebook 08/15/2014 UPDATE: Fresh to Order has moved its free samples to next Friday, Aug. 22 
Twitter – Steven Johnson 08/15/2014 Fresh To Order CEO Pierre Panos on NPR On Point 
QSR 08/15/2014 Newest Fresh to Order Unit Offers Lemonade, Tea Samples
QSR AM Jolt 08/19/2014 Newest Fresh to Order Unit Offers Lemonade, Tea Samples
Nation’s Restaurant News 08/20/2014 Chefs opt to make their own mayonnaise, mustard, ketchup

SEPTEMBER
Fast Casual 09/23/2014 Fresh To Order rolls out new loyalty, payment app
Fast Casual Email Brief 09/24/2014 Fresh To Order rolls out new loyalty, payment app
Franchise Herald 09/25/2014 ‘Fresh To Order’ Launches New Mobile Delivery App
Greenville Online 09/25/2014 New restaurant brings “fine food fast” to Magnolia Park
Restaurant Informer E-Newsletter 09/26/2014 New Fresh To Order App Now Available
Restaurant Informer 09/26/2014 New Fresh To Order App Now Available
QSR 09/29/2014 Fresh To Order Unveils New Mobile App
QSR AM Jolt 09/30/2014 Fresh To Order Unveils New Mobile App

OCTOBER
QSR 10/01/2014 Ones To Watch
Charlotte Business Journal 10/09/2014 Fresh To Order targets December opening at Carolina Place mall
North Carolina Daily 10/10/2014 Fresh To Order targets December opening at Carolina Place mall 
Charlotte Observer What’s In Store 10/13/2014 Fresh to Order opening in Carolina Place mall
Decatur Metro 10/13/2014 Fresh to Order Now Open In Old Decatur Diner Space
Atlanta Journal-Constitution 10/13/2014 Fresh to Order Now Open In Old Decatur Diner Space
Atlanta Journal-Constitution 10/13/2014 Fresh to Order open in Decatur
Fast Casual 10/14/2014 Fresh To Order continues growth in Atlanta market
Charlotte Restaurant Traffic 10/14/2014 Fresh to Order to Open First Charlotte Store
Fast Casual Email Brief 10/15/2014 Fresh To Order continues growth in Atlanta market
Creative Loafing 10/16/2014 Atlanta, Tortillas, and the path to burrito world domination 
QSR 10/16/2014 HALO Awards Honor Chains for Healthy Menu Innovations
Franchising.com 10/21/2014 Fresh To Order Continues to Grow in Atlanta Home Market, Fast Casual leader Opens in Decatur, Georgia
RestaurantNutrition.com 10/27/2014 First-Ever HALO Awards Ceremony Reveals Huge Dose of Healthy Inspiration
QSR AM Jolt 10/31/2014 Ones To Watch

NOVEMBER
Nation’s Restaurant News 03/11/2014
Fast Casual 11/10/2014 Newest Fresh To Order offers self-service wine, beer
Fast Casual 11/10/2014 Newest Fresh To Order offers self-service wine, beer
Franchising.com 11/10/2014 Newest Fresh To Order Decatur, GA Location Offers Self-Service Keg Wine and Draft Beer
Franchise Herald 11/11/2014 Fresh To Order Offers Self-Service Keg Wine and Draft Beer at Decatur, Georgia Branch
QSR 11/11/2014 Fresh To Order Unit Offers Self-Serve Keg Wine, Draft Beer
Fast Casual Email Brief 11/12/2014 Newest Fresh To Order offers self-service wine, beer
Sunbelt FoodService 11/14/2014 Decatur F2O Offers Self-Service Keg Wine And Draft Beer
Franchise Herald 11/17/2014 Fresh To Order Offers Self-Service Keg Wine and Draft Beer at Decatur, Georgia Branch
Lunching with Lori 11/16/2014 Fresh to Order, Nashville TN
The Daily Mail 11/18/2014 Welcome to the bare food revolution! Extreme healthy eating prompts trend for restaurants to serve gluten, sugar and dairy-free dishes
QSR 11/18/2014 Fresh To Order Honored Twice by QSR
Fast Casual 11/19/2014 Fresh To Order adding delivery at new South Carolina unit
Greenville Online 11/19/2014 New Greenville fast casual restaurant promises ‘fine food fast’
QSR 11/19/2014 Fresh To Order Opens First South Carolina Location
What’s Opening There? 11/20/2014 Now Open: Fresh to Order (Greenville, SC)
QSR AM Jolt 11/20/2014 Fresh To Order Opens First South Carolina Location
Franchise Gator 11/21/2014 New Greenville fast casual restaurant promises ‘fine food fast’
Franchise Herald 11/30/2014 Fresh To Order Opens in Greenville

DECEMBER
QSR 12/08/2014 Fresh To Order To Make Knoxville Debut
The Tennessean 12/08/2014 Nama Sushi Bar opens in Midtown
QSR AM Jolt 12/09/2014 Fresh To Order To Make Knoxville Debut
Knoxville News Sentinel 12/09/2014 Fresh To Order to open first Knoxville restaurant Saturday at University Commons
Sunbelt FoodService 12/09/2014 Fresh To Order Opens In Knoxville, Tennessee
Franchising.com 12/09/2014 Fresh To Order Opens in Knoxville, Tennessee
Knoxville.com 12/10/2014 New restaurant alert! Opens Saturday by the Publix at University Commons!
Creative Loafing 12/10/2014 First Look: Mamak and Gusto! Wood Fire Grill 
RestaurantInformer.com 12/11/2014 New Fresh To Order Location Marks the First for Knoxville and the Third for the State of Tennessee
Franchising.com E-Newsletter 12/12/2014 Fresh To Order Opens in Knoxville, Tennessee
Scott Joseph’s Orlando Restaurant Guide 12/16/2014 Fresh To Order
Fast Casual 12/22/2014 Executive round table: Fast casual segment leaders make their 2015 predictions
Greenville Online 12/24/2014 Florida developer completes Magnolia Park after seven years
Go Knoxville 12/29/2014 Grub Scout: Eatery smartly focuses on fresh ingredients, superb customer service